Marketing Tips for New Business Owners

According to Wikipedia," Marketing is "a societal process that is needed to discern consumers' wants; focusing on a product/service to those wants, and to mold the consumers toward the products/services. Marketing is fundamental to any businesses growth. The marketing teams (Marketers) have the task to create the consumer awareness of the products/services through marketing techniques; unless it pays due attention to its products/services and consumers' demographics and desires, a business will not usually prosper long-term."

Marketing is a creative process. It requires using creativity to advertise the products and services that your business offers. You are also concerned with anticipating a customer's future needs and wants. You also need to create or reorganize a business to be successful in selling the products/services to the consumer.

So, How are we to do this?

Set up our business/Formulate a business plan

Develop a website

Advertise the business

Market the products

Seek advice from others in the industry

Get customer feedback


Setting up your business:

The first thing you need to do is determine what business you want to get involved with. Do a research on the Internet and look at all the home business opportunities available out there. Look at what each company has to offer YOU for becoming an independent distributor. This is what is referred to as the "compensation plan".
You could base your decision on that alone, but it may end up being a product that you are not really interested in. In essence, what then happens is you don't have the desire to give 110% to something you do not truly believe in. Which brings me to the next step.

You need to find out what truly motivates you. In my situation, The candle business was the perfect fit for me. The compensation plan and the company's mission statement was what enticed me, not to mention my true love of burning scented candles.

Look at what the company stands for. Do they have ideals and beliefs similar to yours? Are they health conscious? Do they offer incentives for business partners to climb in the business? Do they offer training and support? Is this a product or service that the consumer will want or need?

Next decide how much money you are willing to invest to get started and sign up with the company of your choice and choose a starting package.

So, now that you chose the product/service you will base your business on, you need to decide how you want to build the business. Do you want to concentrate solely on the retail aspect or are your looking to truly build a successful business by building a successful team?

First you will need to set up a website. You can decide to build it your self or have someone design it for you. If you are going to use a web designer, it will cost you more in the long run. If you want to start a business without starting with a loss, you need to set a budget. It is possible to get it started on limited funds. That is where creativity comes in.

By putting time and thought into creating your Home Business you will be well on your way to being successful and achieving your dreams and goals.

Reference:
www.en.wikipedia.org/wiki/Marketing